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So, you’ve honed your skills, and you’ve upgraded your gear. Now, it’s time to make your photography business a reality! If you have decided it’s time to get serious about your dream, you need to first start working through the logistics. I can help with that! As a wedding photography educator, I love working with students to teach them how they can establish their careers. Here’s my photography business checklist to get you started!
Before you start booking any gigs, the very first thing on your checklist is to make sure you are prepared for all the legal hurdles of a photography business. Yes, you will have to pay taxes on your photography business, and this will include a sales tax. While your customer will be the one paying this, you will need to keep track of the amount so you are ready for tax time. Once you have all this set up, make sure you constantly keep it updated.

Next up on the checklist, you will need to establish your photography business brand. This is your chance to make yourself stick out while showing people what makes your business so special. When people start to consider you for their wedding, they will want to look through your portfolio, and you need to make sure your website showcases your personality and your style as well as your experience.
Invest in the gear that can keep up with your work. Not only will this include lenses and lighting equipment that will help you capture all those candid moments, but it will also include a computer that can quickly process all your work, as well as the editing software that helps you establish your style.
Next on the checklist for starting a photography business is pricing. Price your packages so you can actually turn a profit from your work. I find it helps to send out itemized invoices that break down exactly what your client is paying for, so they know your rate is fair. Also, start working to create brand recognition so you can draw in more clients. This can be done through SEO keywords, social media posts, and guest work with other photographers.

If your clients don’t love your work, they aren’t going to recommend you to others. You need to go out of your way to make them feel spoiled! Get to know them and tailor their experience around their own personal needs. Don’t ignore messages, and find ways to automate things such as contracts and review requests. When in doubt, overdeliver!
Last but not least on your checklist, always find new ways to improve your photography business! Perfect your skills, learn new styles, and continue to chat with experts. Find online classes and attend workshops. There will always be ways to get better, and the more you pursue them, the bigger your business will be!
If you have been considering getting started, I really hope this photography business checklist helps you out! And if so, you should consider sticking around. As a wedding photography educator, I offer a course called The Wedding Photographer Formula designed to kickstart your business. If you are looking for a class you can take on your own schedule, send me a message so you can see how I can help you!
Download the Guide!
I've created a cheat sheet to help guide you through the decision process of choosing your camera settings for the appropriate lighting situation!
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